Category: Learnings

Here’s another barcode-related mistake that I myself made. When I launched my 2nd-4th products (one product type with 3 variations) under a ‘generic’ brand, I bought a set of 10 UPC barcodes through GS1. This set of 10 comes with a company prefix and initially, I didn’t quite understand what…

With all the Amazon accounts I’ve handled and currently managing, here’s one of the most common mistakes that Sellers make–creating a product listing under a wrong brand name. Why is this a mistake? Because there’s no going back. Once you’ve created a listing using a UPC/GTIN/EAN barcode and under a…

I mentioned in one of the articles I wrote that creating a variation on Amazon is one of my least favorite tasks to do. Why? Because I never get it right the first time especially when uploading a feed file. There’s always some kind of error code that would prevent…

What is the Amazon Vine Program? The Vine Program allows Amazon sellers to provide free products to pre-vetted reviewers, called “Vine Voices.” These reviewers are chosen based on their reputation for providing helpful, thorough feedback. In return, sellers receive honest reviews that can increase credibility and visibility for their products….

Friday morning, I opened my laptop and went about my daily routine of checking the Amazon accounts I’m currently managing. To my surprise, all active listings of one of the accounts have lost the buy box. Featured offer % literally went from 98% to 0% in a matter of 24…

Here I am still dealing with unrealistic monthly targets. Why? Because the management thinks that Disney branded products should be to sell on Amazon, that reaching 500k in sales shouldn’t be that hard, and only minimal advertising budget is needed. Worst of all–they’ve decided next year’s target to be 1M…

Apparently it came into effect last June 1st and I only found out today when I checked the Payments report and saw this line item under FBA fees. The amount charged was not a lot but when you’re paying so much to Amazon already, a penny seems like a lot!…

It’s one of those days where I feel overly stressed because one of the accounts I’m managing asked earlier today to summarize the reasons why we’re behind this month’s target. I wanted to be frank and say, ‘the target that the management has set is too high and unrealistic also…

In one of the companies I worked for, I was approached by a colleague who asked if I wanted to collaborate with her and start selling on Amazon. Since I have the experience with Amazon and she has experience with sourcing products, I thought it was a good idea. 4…

If you are selling on Amazon and other marketplaces—i.e. Walmart, Wayfair, etc.—know that Amazon price matches almost always. What that means is, if one of the marketplaces drop their prices, you can expect Amazon to do the same. As a result, you will lose the buy box until you match…