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She Finds Ways

Because there is always another way

Category: Learnings

From Traditional Marketplaces to TikTok Shop: Why This Veteran Account Manager is Embracing the Change

Maria, July 2, 2025July 6, 2025

After eight years managing marketplace accounts across Amazon, Walmart, B&Q, Wayfair, Mano Mano, and eBay, I thought I’d seen it all. While each platform has its quirks and unique backend systems, the fundamental approach remains remarkably similar. They all serve the same customer base—people who arrive with purchase intent, ready…

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Not winning the buy box? Here’s what you can do.

Maria, June 25, 2025June 25, 2025

Losing the buy box even if there is no competition normally happens especially if you’ve just increased the price. You see, Amazon doesn’t really like it when sellers increase the prices but it’s inevitable because of inflation and other factors. As per Amazon, they feature offers with an Add to…

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Why Being Everywhere Isn’t Always Better: The Hidden Costs of Multi-Marketplace Selling

Maria, June 4, 2025June 9, 2025

You’ve probably heard it a million times: “You need to be on every marketplace! Amazon, Wayfair, B&Q, Walmart – cast your net wide!” It sounds logical, right? More platforms equals more customers equals more sales. But here’s the thing nobody talks about – this strategy might actually be killing your…

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The Amazon Account Manager’s Dilemma: Navigating Decision Bottlenecks and Growth Constraints

Maria, May 28, 2025June 2, 2025

Being an Amazon account manager is like being a master juggler while walking a tightrope—you’re constantly balancing multiple competing priorities while trying not to drop the ball on any client relationships. But beneath the surface of what appears to be a straightforward role lies a complex web of organizational challenges…

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In-House vs. Agency: Navigating Amazon Account Management Careers

Maria, May 21, 2025June 2, 2025

If you’re considering a career in Amazon account management, you’re probably wondering about the differences between working in-house for a single brand versus handling multiple accounts at an agency. I’ve put together this guide to help you understand both paths and figure out which might be the right fit for…

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How Weather Secretly Controls Your Amazon Shopping Habits in the UK

Maria, May 14, 2025June 2, 2025

Ever notice how your finger hovers over that “Buy Now” button a lot more when it’s pouring outside? No, it’s not just you having a retail therapy moment – there’s actual science behind it! Let’s dive into the weirdly predictable relationship between British weather and Amazon deliveries. When the Sun…

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Amazon’s Fair Pricing Policy: The Hidden Cost for Sellers

Maria, April 16, 2025June 2, 2025

In recent years, Amazon’s Fair Pricing Policy has become increasingly controversial among third-party sellers on the platform. What was once positioned as a consumer protection measure has evolved into a rigid system that’s strangling seller profitability. As a seller currently battling these issues firsthand, I’ve watched Amazon’s approach to “fair…

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The Hidden Cost of Amazon’s Returnless Refunds: How Sellers Are Losing to Dropshipping Schemes

Maria, April 9, 2025June 2, 2025

In the ever-evolving world of e-commerce, Amazon’s returnless refund policy was initially welcomed as a customer-friendly approach to streamline the shopping experience. However, this seemingly convenient policy has created an unexpected loophole that’s costing legitimate Amazon sellers thousands of dollars through a sophisticated arbitrage scheme. Today, we dive into how…

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How to Crush It on Amazon in 2025: Lessons from 2024’s Hottest Search Trends

Maria, March 5, 2025June 2, 2025

If you’ve been thinking about diving into the Amazon marketplace or looking to level up your existing business, I’ve got some juicy data that might just give you the edge you need. I recently got my hands on Amazon’s “Consumer Search Trends Report: 2024 Year in Search” and wow—there are…

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Understanding Amazon’s Aged Inventory Surcharge: What Sellers Need to Know

Maria, February 26, 2025June 2, 2025

If you’re selling on Amazon, managing inventory is just as important as choosing the right product. One thing that can seriously eat into your profits is the Aged Inventory Surcharge—a fee Amazon charges when your inventory sits in their fulfillment centers for too long. Let’s break it down, especially for…

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